Come on, do you really expect your new leads to purchase your product without any form of resistance? If it happens, great. But in real life, it doesn’t work that way. Trust me, pushing promotional messages to strangers, even though they have just subscribed to your email list isn’t going to help. If anything, it’d discourage them […]
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Do you want to attract influencers on your blog and grow your business? Are you looking for proven ways to build strong relationships with influencers in your market? If you’ve answered yes to any of these questions, then you’re in for a big treat. Investing your time and money into influencer marketing can get you ahead of […]
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We all know that content is the key to effective marketing.Content is your opportunity to not only draw new customers into your sales pipeline but also showcase your value before those clients ever have a chance to sample your service or product. Unfortunately, content does have one quandary to consider. For what you create to […]
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When it comes to large companies and corporations, spending millions of dollars every single year to extract the perfect image for their brand isn’t unheard of. It’s what they do to stay relevant and come to mind whenever you see their logo, their colors, or another aspect they’ve decided helps define their brand.As a smaller business, […]
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Imagine for a second. You’re driving around town, and you found a nice shirt inside a shop from the window—and you know it’d fit perfectly on you. But at that time, you’re not ready to spend $44.99. Often times, in real life, that’s exactly how purchase decisions are made. In most cases, customers go through […]
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Are you ready to build a successful digital marketing business?Well, it’s doable. But you need to remember that digital marketing is an umbrella term used to describe different marketing strategies through online channels like websites, search engines, and social media. Sounds simple enough, right? Just stick some colorful banners here and there and you’re done.Well, it’s […]
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Right now, one of the most controversial conversations you can get yourself into, in the digital marketing arena, is search engine optimization.You’re going to get bombarded from every direction — blackhat folks, greyhat folks, whitehat folks, folks that were around during the “golden” days, and folks that have figured out content marketing and dialed it […]
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Content marketing is touted as the one big thing that can do wonders for your business or brand. It’s defined as the creation and sharing of content, be it blog posts, social media status updates, videos, and even memes, with the purpose of acquiring customers. In other words, it’s communicating the value of a product or […]
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Lately, the world of Search Engine Optimization has been abuzz with the war over guest blogging. If you are a seasoned player in the field, chances are you already know what the humdrum is all about. But if you are a new to blogging, content management, link building, and all things SEO, here’s your primer […]
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