Digital marketing is ever-evolving. Read on as I walk you through 11 digital marketing trends that you can no longer ignore in 2019.
Continue readingIt is estimated that more than 3.5 billion people in the world have access to email. This essentially forms almost 50% of the entire global population. As such, it is understandable why email has always been one of the favorite platforms of internet marketers. If you plan to make the most of email marketing, then […]
Continue reading2019 was a year that saw major shifts in digital marketing approaches, ranging from video marketing to influencer marketing. 2020 promises to bring new disruptions to the exploding digital marketing space. While the trends of this year will continue booming, the New Year will pave the way for other newer ways of reaching, retaining and […]
Continue readingWebsite flipping. It’s similar to flipping houses in real estate: you buy a website, improve its design & copy (just as you renovate a house to improve its appeal), and then sell it for profit. Between 2004-2012, online entrepreneurs had been obsessed with website flipping… and for good reason. The digital equivalent of house flipping […]
Continue readingAgreed; emails can’t impact your search engine rankings directly. But if you’re up for playing it smart, you can leverage emails for better search engine presence. At first, the relation between SEO and emails may seem completely irrelevant. Because let’s face it: Google isn’t crawling any of your emails. So regardless of how big your […]
Continue readingThe Pareto Principle is an interesting theory that is applicable to just about any situation involving circumstance, action, and results. The principle originally conceived by the Italian philosopher, Vilfredo Pareto when he was picking peas from his backyard vegetable garden, simply states that 80% of the results are achieved from 20% of the action. Pareto […]
Continue readingSetting up effective Adwords campaigns is no easy task. You have to look at several factors like demographics, keyword bids, competition, etc to come up with a campaign that uses the least budget, yet gives the best conversions. There are some often overlooked features of Adwords that can give you an edge over competitors if you […]
Continue readingEvery content marketer often comes across subject matters of which they have absolutely no clue. In fact, their lack of knowledge in the field can deter them from trying to profit in the niche. And if you are a content marketer who is facing this issue, the first thing to do is to move away […]
Continue readingCome on, do you really expect your new leads to purchase your product without any form of resistance? If it happens, great. But in real life, it doesn’t work that way. Trust me, pushing promotional messages to strangers, even though they have just subscribed to your email list isn’t going to help. If anything, it’d discourage them […]
Continue readingDo you want to attract influencers on your blog and grow your business? Are you looking for proven ways to build strong relationships with influencers in your market? If you’ve answered yes to any of these questions, then you’re in for a big treat. Investing your time and money into influencer marketing can get you ahead of […]
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